Guava Makeup: Summer 2025’s Juiciest Beauty Trend 🥭

Move over, strawberries and tomatoes—this summer, it's all about guava. The vibrant, coral-pink hue inspired by the tropical fruit is taking over the beauty scene, offering a fresh and playful twist to summer makeup looks.

🍓 From Strawberry to Guava: The Evolution of Fruit-Inspired Beauty

In recent years, we've seen the rise of fruit-themed makeup trends. Hailey Bieber's "Strawberry Girl" aesthetic brought soft pinks and dewy finishes to the forefront, while the "Tomato Girl" trend introduced sun-kissed cheeks and terracotta tones. Now, "Guava Girl" makeup is making waves, characterized by its juicy, coral-pink shades that flatter a wide range of skin tones.

🌺 What Defines Guava Makeup?

Guava makeup is all about embracing the vibrant yet soft coral-pink tones reminiscent of the fruit's flesh.

Brands like Summer Fridays and Eadem have introduced products in this shade, and celebrities are embracing the look, further cementing its place as the season's top trend.

🍹 How to Achieve the Guava Look

Multi-Use Blush + Lip Tint

Tap on Refy Beauty's Guava Lip Blush across cheeks and lips for a soft-focus flush that’s equal parts fresh and flattering.

Blush-Bronzer Hybrid

Glide Persona Cosmetics Guava Dreamstick onto cheekbones for a warm, sun-kissed guava glow—perfect as both blush and bronzer.

Juicy Lip Hydration

For a hydrating hit of sheer color, swipe on Eadem's Guava Fresca Le Chou Chou or the new Summer Fridays Pink Guava Lip Butter Balm. Both deliver a juicy, balmy finish that screams summer.

Tropical Finishing Touch

Spritz Ellis Brooklyn's Guava Granita Eau de Parfum for a bright, beachy scent that ties the whole look together.

Matching Mani Moment

Seal the vibe with Beaubble x Elsa’s Sorbet Peelable Nail Polish—a guava-toned lacquer that’s as easy to remove as it is fun to wear.